Ask Yourself Why

By Nick Maggiulli – Of Dollars and Data

The first 90 days of 2018 are already behind us (wow!), so it’s accountability time. How are we doing on our New Year’s Resolutions? Have our recent goals and actions matched our values? Are we saving money with the right end in mind? This week’s Distillery helps bring us back to that space in which we’re reminded that investing is merely a means to fulfill your highest values. So think about it, why do you invest?




Really think about it. My gut response used to be, “to replace my future income,” as I’ve discussed here. However, this response was incomplete. I say incomplete because it seemed too cold and mathematical. It was not based on my personal values. Investing without considering your values is like having the fastest boat in the middle of the Pacific Ocean with no set destination — no matter how fast you go, you will always feel lost. Chasing riches without knowing why you truly want them is a surefire path to lifelong misery…Read More